The psychology of financial decisions

Financial institutions offer a vast catalogue of instruments to choose from, without forgetting that those instruments are designed to address different situations. Before arranging a financial transaction, we must make sure that it is the one that best suits our needs (savings, credit, coverage of risky situations, etc.).

The choice of a specific product must be based on an overall appreciation of all its implications throughout the life of the product, within which three basic stages can be distinguished:

  • Purchasing and formalization;
  • Realization of financial flows (money inflows or outflows) expected over time, and
  • Completion and settlement.

Furthermore, when choosing the product, the psychological aspect also plays an important role, since depending on the psychological profile of the person who is purchasing it and the environment in which they operate, a specific option may have more prevalence in the mind of the person who makes the investment than the option that initially could be more suitable in purely economic-financial terms.

Edufinet projects
Other resources